Director LWF Academy & CMO LWF

Mônica Esperidião

Director LWF Academy & CMO LWF

Expert in sports management and marketing. Co-founder and CEO of WES – Women Experience Sports.

Mônica was responsible for the sports marketing department for 8 years at the largest telecommunications company in Brazil, Telefónica Vivo. She managed sponsorships in different modalities, such as Golf, Tennis, Volleyball, Basketball and Football, the latter with the Brazilian National Football Team, from the grassroots to the main team, male and female.

Already in Spain, Mônica found herself as an entrepreneur, where she contributes to transforming the sports industry, using sports as a powerful marketing tool.